Digital Marketing & Social Media Coordinator

Hotelesque is a boutique short-term rental and property management company based in Bondi, Sydney. We manage a curated portfolio of high-end properties and take genuine pride in delivering an exceptional experience - for our guests, our owners, and our team.

We're growing, and we need a creative, confident marketing coordinator to grow with us. This is a newly created role - a rare opportunity to build our marketing function from the ground up, make it your own, and grow with the business as we scale.

Candidates must possess a minimum of 3+ years of marketing experience to be considered for this position.

Whilst 3+ years is preferred, exceptional candidates with 2+ years of strong marketing experience will be considered.

A certificate or diploma qualification is required for this role.

Australian citizenship or permanent residency is required for this position.

This isn't a background role. You'll be the face of our brand online, the voice in our agency meetings, and the person behind the camera at our properties - capturing what makes Hotelesque different.

Basic photography and videography skills are sufficient for the content creation requirements of this role.

ROLE STRUCTURE — TWO KEY PILLARS

This role sits across two core areas - and the best candidate will be equally comfortable in both.

1. AGENCY & COMMS LEAD

• Own the agency relationship end-to-end, acting as the primary point of contact for all marketing activity

• Lead briefings, set the agenda, and hold the agency accountable to timelines, budgets, and brand standards

• Review performance reports and translate results into clear, actionable feedback

• Coordinate approvals, assets, and signoffs across internal stakeholders

• Be the single source of truth between Hotelesque and our external partners

2. CONTENT & SOCIAL MEDIA

Essential digital marketing experience is required for this content and social media function.

• Visit and shoot photo and video content across our Bondi and Sydney property portfolio

• Write compelling captions and copy for Instagram, Facebook, and LinkedIn - with a strong instinct for tone and audience

• Build and manage a forward-thinking content calendar, scheduling and publishing across all channels

• Identify and pursue local collaborations, partnerships, and influencer opportunities to grow our reach

• Track, analyse, and report on key metrics - knowing what's working and why

ABOUT YOU

You're confident, creative, and naturally switched on when it comes to social media and marketing. You might be a few years into your career or bringing a solid track record - what matters is that you have the drive to own this role and the personality to represent Hotelesque in every meeting, post, and piece of content.

• 3 plus years' experience in digital marketing, social media, or a related field

• Strong written and verbal communication skills, with confidence working across all levels of a business

• An active personal social presence - share your profiles, it tells us more than a CV

• Confidence on camera and behind one

• Proficient in Microsoft Office Suite, Canva, Google Analytics, Google Ads, Meta Ads Manager and email marketing platforms

• Intermediate-level proficiency in Google Analytics and Google Ads is required for campaign analysis and optimisation

• Basic video and static content editing skills (CapCut, Reels, or similar)

• A self-starter who can manage their own time and priorities across 2.5 -3 days

BONUS POINTS

• A genuine love of property, interiors, hospitality, or the lifestyle space

• Experience managing an agency or external supplier

• Exposure to paid social, influencer outreach, or PR

• Understanding what is required for a unique customer experience

WHAT WE OFFER

• Flexible part-time hours - 2.5 -3 days/week, based in Bondi

• Competitive hourly rate, negotiable based on experience

• Real ownership of the marketing function from day one - this is your space to build

• Access to a stunning portfolio of Bondi & Sydney properties for content creation

• A supportive, energetic team that backs your ideas and backs your growth

• Genuine opportunity to grow within the business as we scale